Sportspeople love a variety of sportswear brands and their product lines, which include trainers, yoga gear, performance sportswear, and sportswear. They have successfully slipped under everyone’s radar, gaining much support from the general populace and the elite fashion community. To learn more about the top ten biggest sportswear brands in the world 2023, let’s look at their product lines, labels, and collections.
Particularly for sportswear, there are two companies that have dominated the industry for about three decades. And while these two brands are still firmly in the lead, quite a few more sports brands that have just lately debuted are now included in the top ten biggest sportswear brands in the world 2023.
10. Asics
- Worldwide Sales: ~ $3.3 billion
- Founded In: 1949
- Founded By: Kihachiro Onitsuka
- Owned By: Asics Corporation
- Headquarters: Kobe, Japan
- Main Sports Product: Shoes
- Number Of Employees: ~ 8,904
Another shoe manufacturer in the top ten biggest sportswear brands in the world 2023 is Asics. Athletic shoes, clothing, and accessories are all produced and sold by the Japanese multinational firm ASICS. “Anima Sana In Corpore Sano,” which translates to “a sound mind in a sound body,” is the Latin abbreviation behind the moniker “ASICS.” In 1949, Kihachiro Onitsuka established ASICS in Kobe, Japan. The company started by making basketball shoes before branching out into other sports including running, volleyball, and wrestling. Research and development are a priority for ASICS, with a focus on producing supportive and comfortable shoes for athletes.
In addition to its line of athletic gear, ASICS also produces footwear and clothing for everyday use. The business is well-known as one of the leading brands in the sports equipment sector and has a strong international presence thanks to its offices and retail locations across numerous nations. The Asics brand is known for creating products that combine performance, style, and design to produce modern silhouettes that are renowned for their comfort. To raise the awareness of its brand in the market, Asics recently worked with Ice Studios and signed sponsorship agreements with sports leagues and teams.
9. Columbia Sportswear
- Worldwide Sales: ~ $3.4 billion
- Founded In: 1938
- Founded By: Paul Lamfrom
- Owned By: Columbia Sportswear Company
- Headquarters: Oregon, USA
- Main Sports Product: Outerwear
- Number Of Employees: ~ 8,900
Paul Lamfrom, who had emigrated to Portland, Oregon, from Nazi Germany, started Columbia Sportswear, an American brand of outdoor clothing and footwear, in 1938. The business is renowned for its high-quality and cutting-edge outdoor clothing, including jackets, trousers, boots, and accessories made for camping, trekking, and skiing. In addition to combining technology and features that improve performance and comfort, Columbia Sportswear is dedicated to producing goods that are practical and long-lasting. Many of the company’s products feature patented technologies that it has created, including Omni-Shield water and stain resistant technology and Omni-Heat thermal reflective technology.
In addition to emphasizing product innovation, Columbia Sportswear is dedicated to sustainability and minimizing its negative effects on the environment. The business has started a number of steps to increase the sustainability of its operations and goods, such as using recycled materials and cutting back on manufacturing waste. The National Parks Foundation and the Mountaineers Foundation are just two of the groups and athletes that Columbia Sportswear has partnered with to promote outdoor recreation and conservation. Several well-known athletes, including Olympic skier Mikaela Shiffrin and ultrarunner Max King, have received sponsorship from the business.
8. Reebok
- Worldwide Sales: ~ $3.7 billion
- Founded In: 1958
- Founded By: Jeff and Joe Foster
- Owned By: Authentic Brands Group LLC
- Headquarters: Massachusetts, U.S.
- Main Sports Product: Shoes
- Number Of Employees: ~ 9,102
Another shoe company completes the top ten biggest sportswear brands in the world 2023. Although Reebok has expanded its product line to include athletic wear, the Boston-based firm continues to focus primarily on the shoe market. Since 2022, the brand management firm Authentic Brands Group has owned Reebok. Reebok was established in 1958 in Bolton, England as a manufacturer of athletic and casual footwear and clothing. Adidas presently owns the business, which has its main office in Boston, Massachusetts. With an emphasis on creating cutting-edge and practical products for athletes and fitness lovers, Reebok has a long history in the sports and fitness industry. The business is well-known for its sports clothing, accessories, and trainers, particularly its running, training, and CrossFit shoes.
Reebok has recently added lifestyle trainers and clothing to its array of products, working with celebrities, designers, and artists to produce limited-edition collections. Reebok has started a number of steps to lessen its influence on the environment and is dedicated to sustainability. The business has created both a scheme to recycle used shoes into new products and a brand of shoes manufactured from recycled materials. Conor McGregor, the UFC champion, WNBA star Candace Parker, CrossFit athletes Mat Fraser and Katrin Davidsdottir, and others have teamed with Reebok. In order to spread awareness and garner support for vital issues, the brand has also collaborated with groups including the Human Rights Campaign and the Breast Cancer Research Foundation.
7. New Balance
- Worldwide Sales: ~ $4.5 billion
- Founded In: 1906
- Founded By: William J. Riley
- Owned By: New Balance, Inc.
- Headquarters: Massachusetts, U.S.
- Main Sports Product: Shoes
- Number Of Employees: ~ 5,900
William J. Riley established the American footwear and apparel business New Balance in 1906. The business, which has its headquarters in Boston, Massachusetts, is well-known for its casual clothing and footwear in addition to its sports and running shoes. With more than 1,000 employees working in factories in Massachusetts and Maine, New Balance is firmly committed to producing its goods here. The business also purchases resources domestically; many of the materials used to make the company’s shoes come from American manufacturers. As part of their “Made in America” line, New Balance also creates casual lifestyle shoes.
New Balance is renowned for its emphasis on performance and innovation in addition to its dedication to American production. The Fresh Foam cushioning system and the FantomFit upper, which offers lightweight support and stability, are only two of the innovations and features that the firm has created for its shoes. Running shoes, walking shoes, training shoes, lifestyle sneakers, as well as a variety of clothing and accessories, are all part of New Balance’s extensive product line. Kawhi Leonard, Sydney McLaughlin, and the Boston Red Sox are just a few of the athletes and sports organizations that the brand has partnered with.
6. Jordan Brand
- Worldwide Sales: ~ $5 billion
- Founded In: 1984
- Founded By: Michael Jordan
- Owned By: Nike, Inc.
- Headquarters: Oregon, USA
- Main Sports Product: Basketball Shoes
- Number Of Employees: ~ 17,500
Jordan Brand is a division of Nike that focuses on creating and marketing footwear, clothing, and accessories that are motivated by the legacy of basketball legend Michael Jordan. The Air Jordan 1 was developed by Peter Moore and released in 1984, launching the brand and the long-lasting and fruitful connection between Nike and Michael Jordan. Since then, Jordan Brand has produced a ton of footwear that has become recognizable throughout the sneaker community, including the Air Jordan 3, 4, 5, 11, and 13. Jordan was originally just going to be a part of Nike’s 1984 shoe lineup, but it was so well-received that the corporation decided to create an entire brand around it.
Among the top ten biggest sportswear brands in the world 2023, Jordan comes in at number four. The company’s product line has grown to include a variety of clothing items in addition to sneakers, such as jerseys, shorts, t-shirts, hoodies, and jackets. With a devoted fan base of collectors all around the world, Jordan Brand has become a cultural phenomenon. Michael Jordan’s legendary basketball career and influence on both popular culture and sport are largely responsible for the brand’s success.
5. Under Armour
- Worldwide Sales: ~ $5.8 billion
- Founded In: 1996
- Founded By: Kevin Plank
- Owned By: Under Armour, Inc.
- Headquarters: Maryland, U.S.
- Main Sports Product: Shoes
- Number Of Employees: ~ 17,500
An American multinational firm called Under Armour creates and produces athletic clothing, accessories, and footwear. Kevin Plank created the business, which has its headquarters in Baltimore, Maryland, in 1996. With an emphasis on innovation and technology, Under Armour is well known for its goods that are performance-oriented. The company sells its goods through a number of channels, such as its own retail stores, online marketplaces, and accredited retailers.
Corporate social responsibility and sustainable development are significant to Under Armour. By 2030, the company wants to reduce its greenhouse gas emissions by 30%. To that end, it has made initiatives to lower its water and waste footprint. Under Armour has started a variety of programs and alliances to empower marginalized populations and improve equity and inclusion. Examples include its sponsorship of young athletics through the UA Win initiative and its partnership with Team Rubicon to help veterans.
4. Lululemon Athletica
- Worldwide Sales: ~ $8 billion
- Founded In: 1998
- Founded By: Chip Wilson
- Owned By: Lululemon Athletica, Inc.
- Headquarters: British Columbia, Canada
- Main Sports Product: Yoga & Fitness apparel
- Number Of Employees: ~ 34,000
Creating and producing athletic clothing for yoga, running, and other sports is the business of Lululemon Athletica, a worldwide corporation based in Canada. The organization’s head office is in Vancouver, British Columbia, Canada, and it was established in 1998 by Chip Wilson. With a focus on comfort and practicality, Lululemon is renowned for its high-end goods. The company sells its goods through a number of channels, such as its own retail stores, online marketplaces, and accredited retailers. It is not surprising that Lululemon is listed among the top ten biggest sportswear brands in the world 2023 given the rising popularity of yoga and fitness.
Sustainability and social responsibility are important to Lululemon. By 2030, the company wants to employ only sustainable materials in all of its goods. It has also taken steps to lessen its carbon footprint. In order to support marginalized communities and advance equity and inclusion, Lululemon has also launched a number of programs and alliances, including its collaboration with the Black Lives Matter movement and its Here to Be program, which supports mental health awareness.
3. Puma
- Worldwide Sales: ~ $8.5 billion
- Founded In: 1948
- Founded By: Rudolf Dassler
- Owned By: Puma SE
- Headquarters: Herzogenaurach, Germany
- Main Sports Product: Shoes
- Number Of Employees: ~ 18,071
A worldwide company called Puma creates and produces athletic clothing, accessories, and footwear. The business, which has its headquarters in Herzogenaurach, Germany, was established in 1948 by Rudolf Dassler, Adolf Dassler’s brother, and founder of Adidas. Puma is well-known for its recognizable logo, a leaping puma, as well as for supporting numerous renowned athletes and sports groups all over the world. The company sells its goods through a number of channels, such as its own retail stores, online marketplaces, and accredited retailers.
Puma shares Nike and Adidas’ steadfast dedication to social responsibility and sustainability. By 2025, the company wants to produce all of its goods using exclusively sustainable cotton. It has also taken steps to lessen its carbon footprint. In order to empower marginalized areas and advance equity and inclusion, Puma has also launched a number of programs and alliances, such as its collaboration with the UN to advance the Sustainable Development Goals.
2. Adidas
- Worldwide Sales: ~ $24.2 billion
- Founded In: 1949
- Founded By: Adolf Dassler
- Owned By: Adidas AG
- Headquarters: Herzogenaurach, Germany
- Main Sports Product: Shoes
- Number Of Employees: ~ 57,016
Second among the top ten biggest sportswear brands in the world 2023 is Adidas, a worldwide company that creates and produces athletic clothing, accessories, and footwear. Herzogenaurach, Germany serves as the company’s headquarters. Adolf Dassler began the business there in 1949. Adidas is renowned for supporting numerous well-known sportsmen and sports teams all over the world in addition to its recognizable three-stripe logo. The company sells its goods through a number of channels, such as its own retail stores, online marketplaces, and accredited retailers.
Adidas shares Nike’s steadfast dedication to social responsibility and sustainability. By 2024, the company wants to use entirely recycled polyester in its goods. It has also taken steps to lessen its carbon footprint. Adidas has also launched a number of initiatives and collaborations to help underprivileged areas and advance inclusion and equality, like the Adidas Fund for Racial Justice in collaboration with the NAACP Legal Defense and Educational Fund. The company’s collaborations with artists like Yeezy and Pharrell Williams, which have aided in keeping the brand’s name and goods at the forefront of popular culture, are particularly noteworthy.
1. Nike
- Worldwide Sales: ~ $49.1 billion
- Founded In: 1964
- Founded By: William Bowerman and Phil Knight
- Owned By: Nike, Inc.
- Headquarters: Beaverton, USA
- Main Sports Product: Shoes
- Number Of Employees: ~ 79,100
A multinational company called Nike creates, develops, and markets sports footwear, clothing, and accessories. Bill Bowerman and Phil Knight created the business in 1964; it has its headquarters in Beaverton, Oregon, in the United States. Nike is well-known for its recognizable “swoosh” emblem and for supporting numerous well-known sportsmen and sports organizations all over the world. The company sells its goods through a number of channels, such as its own retail stores, online marketplaces, and accredited retailers.
Nike has held a sizable market share for an unprecedented amount of time, greatly aided by its catchphrase “Just Do It,” which is now universally associated with active lifestyles. They mostly focus on footwear and clothing, but they also have lines for electronics, accessories, and even sports gear. Nike is firmly committed to social responsibility and sustainability. By 2025, the company wants to have zero waste in its supply chain. It has also taken steps to lessen its carbon footprint. Nike has also formed a number of collaborations and programs to assist underserved communities and advance inclusivity and equality.
These are the top ten biggest sportswear brands in the world 2023. Nike and Adidas, the two biggest brands, are definitely quite prosperous. The items that these companies create are not just for athletes and sports fans; rather, they have the power to motivate a wide range of consumers to start exercising or playing sports in order to lead healthier and more active lives. Overall, these businesses have grown into worldwide sportswear juggernauts, and their success is evident. These companies continue to influence popular culture with a wide range of products that encapsulate the spirit of sportsmanship, from time-honored shoes that span generations to performance-oriented gear made for athletes. It is understandable why these businesses continue to come to people’s minds when they consider sportswear given the large range of excellent products they offer.
