One of the largest online phenomena is YouTube. With nearly 30 billion views each month, Google’s video-sharing service is the second most popular website in the world. Since its launch in 2005, YouTube has evolved into much more than just a platform for watching and sharing amusing cat videos. YouTube has generated a whole business. Nowadays, a lot of YouTube users make their channel their full-time job and make a very decent living by producing videos. We enlisted the top ten biggest YouTubers in the world 2023 below.
You can find video content on YouTube in almost every specialty and genre, from funny or charming videos to prank videos, educational videos, music videos, political videos, and even make-up classes. It follows that many media analysts do not find it unexpected that they predict that YouTube will eventually completely replace traditional media in the not-too-distant future. The channels of production firms and other well-known entertainment brands weren’t taken into consideration when we compiled our list of the top ten biggest YouTubers in the world 2023; instead, we strictly focused on native creators.
10. Taylor Swift
- Real Name: Taylor Alison Swift
- Date Of Birth: December 13, 1989
- Born In: Pennsylvania, U.S.
- Nationality: American
- Channel Name: TaylorSwift
- Channel Language: English
- Number Of Subscribers: ~51.4 million
- On YouTube Since: 2004
- Genre: Music
American actress and singer-songwriter Taylor Swift is tenth among the top ten biggest YouTubers in the world 2023. On December 13, 1989, she was born in Pennsylvania, United States. In 2006, Swift debuted as a country music performer with the release of her self-titled debut album. After the release of her second album, “Fearless” (2008), which featured hit songs like “Love Story” and “You Belong With Me,” she attained widespread recognition. Since then, Swift has put out a number of highly praised and financially rewarding albums, including “1989,” “Red,” and “Lover.” Swift is renowned for her skill as a songwriter and her capacity to convey narratives via her songs.
As of 2023, she has gained more than 50 million subscribers. She has received various honors, including an Emmy, 11 Grammy Awards, and a Brit Award. She has also received numerous additional honors, such as the Artist of the Decade award from the American Music Awards in 2019 and the Global Icon Award from the Brit Awards in 2021. Swift has a successful music career and has acted in a number of movies, including “Valentine’s Day” and “Cats.” She also supports a number of social and political concerns, including as gun control, women’s rights, and the rights of LGBTQ+ people.
9. Ed Sheeran
- Real Name: Edward Sheeran
- Date Of Birth: February 17, 1991
- Born In: West Yorkshire, England
- Nationality: British
- Channel Name: Ed Sheeran
- Channel Language: English
- Number Of Subscribers: ~53.1 million
- On YouTube Since: 2006
- Genre: Music
A British singer-songwriter, musician, and record producer by the name of Ed Sheeran. On February 17, 1991, he was born in West Yorkshire, England. Sheeran started his musical career in 2004 and rose to fame in 2011 with the release of his debut album, “+ (Plus),” which featured the smash singles “The A-Team” and “Lego Home.” Since then, he has put out a number of albums that have received both critical praise and commercial success, including “x (Multiply)” and ” (Divide),” which included songs including “Thinking Out Loud,” “Shape of You,” and “Perfect.”
Ed Sheeran gained more than 53 million subscribers in 2023. Sheeran has written songs for a number of well-known musicians in addition to pursuing a music career of his own. He has received numerous honors, including an Ivor Novello Award, six Brit Awards, and four Grammy Awards. Sheeran is renowned for his charitable work as well. Over his career, he has sponsored a number of nonprofits, including East Anglia’s Children’s Hospices, which offers support and care to children with life-threatening illnesses.
8. Eminem
- Real Name: Marshall Mathers
- Date Of Birth: October 17, 1972
- Born In: Missouri, United States
- Nationality: American
- Channel Name: EminemMusic
- Channel Language: English
- Number Of Subscribers: ~55.8 million
- On YouTube Since: 2007
- Genre: Music
Marshall Bruce Mathers III, better known as Eminem, is an American rapper, songwriter, and record producer who is eight among the top ten biggest YouTubers in the world 2023. He was reared in Detroit, Michigan, and was born on October 17, 1972, in St. Joseph, Missouri. After the release of his second album, “The Slim Shady LP,” which featured singles like “My Name Is” and “Guilty Conscience,” Eminem first became well-known to a wider audience. His aggressive and frequently profane lyrics immediately made him one of the most well-known and divisive rappers of the early 2000s.
As of 2023, Eminem has gained more than 55 million subscribers. The Marshall Mathers LP, The Eminem Show, and Recovery are just a few of the critically praised and commercially successful albums that Eminem has released over his career. He is considered one of the best rappers of all time and has received countless honors, including 15 Grammy Awards. In addition to his music career, Eminem has acted in a number of movies, notably the critically and financially successful “8 Mile,” which is partially based on his life.
7. Marshmello
- Real Name: Christopher Comstock
- Date Of Birth: May 19, 1992
- Born In: Pennsylvania, United States
- Nationality: American
- Channel Name: Marshmello
- Channel Language: English
- Number Of Subscribers: ~56.2 million
- On YouTube Since: 2015
- Genre: Music
American electronic dance music DJ and producer Marshmello became well-known in the middle of the 2010s. His trademark appearance has become a white helmet-shaped mask that he frequently dons while performing. In 2015, Marshmello launched his musical career. His distinctive brand of bouncy, melodic electronic dance music soon won him fans. Selena Gomez, Khalid, and Bastille are just a few of the musicians with whom he has worked. He has also created a number of popular tracks, such as “Silent,” “Happier,” and “Alone.” As of 2023, Marshmello has gained more than 56 million subscribers.
Together with his success in the music industry, Marshmello has gained a significant following on social media sites like Instagram and YouTube. He has participated in a number of charity causes, including campaigns to boost mental health awareness and raise money for children’s hospitals. Marshmello has received various honors for his music, including an American Music Award and three MTV Europe Music Awards. He has been credited with helping to popularize electronic dance music and is still a well-known and respected personality in the industry.
6. Justin Bieber
- Real Name: Justin Bieber
- Date Of Birth: March 1, 1994
- Born In: London, Canada
- Nationality: Canadian
- Channel Name: Justin Bieber
- Channel Language: English
- Number Of Subscribers: ~71.2 million
- On YouTube Since: 2008
- Genre: Music
Among the top ten biggest YouTubers in the world 2023, Justin Bieber comes in at number six. With hits like “Baby,” “Sorry,” and “Love Yourself,” Canadian singer, songwriter, and actor Justin Bieber gained popularity in the late 2000s and early 2010s. Talent agent Scooter Braun found Bieber on YouTube in 2008, and he was later signed to Island Records. In 2010, he released “My World 2.0,” his self-titled debut album, which debuted at the top of the Billboard 200 and produced a number of hit singles. One of the best-selling musicians of all time, Justin Bieber has since released a number of more albums and songs. He has received recognition for his vocal prowess and compositional ability and has won multiple awards for his music, including several Grammy Awards.
As of 2023, he has gained more than 70 million subscribers. In addition to his work as a musician, Justin Bieber has acted in a number of movies and television programs and participated in a number of philanthropic causes, including raising money for disaster relief and helping children who are facing serious illnesses. Over the years, Bieber has been involved in a number of problems, including legal disputes and widely reported personal struggles. Yet, he is still a well-known and significant personality in the music and entertainment industries, with a devoted following and a fruitful career spanning more than a decade.
5. Vlad And Niki
- Real Name: Vladislav Vashketov & Nikita Vashketov
- Date Of Birth: 26 February 2013
- Born In: Florida, U.S.
- Nationality: America
- Channel Name: Vlad and Niki
- Channel Language: English
- Number Of Subscribers: ~95.8 million
- On YouTube Since: 2018
- Genre: Children, Vlog & Pretend Play
A YouTube channel called Vlad and Niki features recordings of two little brothers named Nikita and Vladislav undertaking tasks, playing with toys, and going on excursions. The boys’ parents started the channel in 2018, and it rapidly became well-liked, especially among small children and their parents. One of the most well-liked kid-focused YouTube channels as of 2023, with over 95 million subscribers and over 85 billion views. The brothers interact with toys, complete tasks, and engage in imaginative play in Vlad and Niki’s high-energy and entertaining material.
The channel offers a variety of video content, including reviews of toys, vlogs of the family’s daily activities, and instructive videos. Vlad and Niki have developed into popular brands in addition to their YouTube channel, and products bearing their image now include toys, apparel, and accessories. The station has also participated in a number of philanthropic projects, including giving toys to underprivileged kids and aiding kids with impairments. Vlad and Niki continue to be one of the most well-known and famous children’s YouTube channels despite some controversy and criticism over the years, particularly in relation to worries over the exploitation of child actors and the commercialization of the channel.
4. Like Nastya
- Real Name: Anastasia Radzinskaya
- Date Of Birth: January 27, 2014
- Born In: Krasnodar, Russia
- Nationality: Russian
- Channel Name: Like Nastya
- Channel Language: Russian & English
- Number Of Subscribers: ~105 million
- On YouTube Since: 2016
- Genre: For Children
One of the top ten biggest YouTubers in the world 2023 has a channel called Like Nastya which has videos of a young girl named Anastasia and her family having fun with toys, taking on challenges, and traveling on excursions. The channel was started by Anastasia’s parents in 2016, and it rapidly became well-liked, especially in Russia and the US. One of the most watched kid-focused YouTube channels as of 2023, with more than 105 million subscribers and 80 billion views. Like Nastya has established a reputation for having excellent production standards and interesting content that both parents and young children find appealing.
The channel offers a variety of video content, including reviews of toys, vlogs of the family’s daily activities, and instructive videos. Anastasia has developed into a popular brand in addition to her YouTube channel, with her likeness appearing on a variety of products, including toys, apparel, and accessories. The station has also participated in a number of philanthropic projects, including giving toys to underprivileged kids and aiding kids with impairments. Like Nastya continues to be one of the most well-known and important children’s YouTube channels despite some controversy and criticism over the years, notably in relation to worries over the exploitation of child performers and the commercialization of the channel.
3. Kids Diana Show
- Real Name: Eva Kidisyuk
- Date Of Birth: March 31, 2014
- Born In: Kyiv, Ukraine
- Nationality: Ukrainian
- Channel Name: Kids Diana Show
- Channel Language: English
- Number Of Subscribers: ~110 million
- On YouTube Since: 2015
- Genre: For Children
A young girl named Diana and her family may be seen in the videos on the YouTube channel The Kids Diana Show playing with toys, cooking, making crafts, and travelling on trips. Diana’s parents started the channel in 2015 because they wanted to show the world how passionate and creative their daughter was about life. The channel gained popularity throughout time, and as of 2023, it has more than 110 million subscribers.
Little children and their parents have grown to love The Kids Diana Show because of its wholesome and family-friendly content. The channel offers a variety of video content, such as vlogs of family life, DIY projects, and reviews of toys. Diana and her family have also participated in a number of charity causes, including giving toys to underprivileged kids and helping orphanages. The Kids Diana Show is still one of the most well-liked YouTube channels for kids, despite some controversy and criticism over the years, particularly in relation to the commercialization of the channel and worries over the exploitation of child performers.
2. PewDiePie
- Real Name: Felix Kjellberg
- Date Of Birth: October 24, 1989
- Born In: Gothenburg, Sweden
- Nationality: Swedish
- Channel Name: PewDiePie
- Channel Language: English
- Number Of Subscribers: ~111 million
- On YouTube Since: 2010
- Genre: Video games & Comedy
Felix Kjellberg, better known online as PewDiePie is a Swedish YouTuber, comedian, and video game commentator. Known for his Let’s Play videos and comments on a variety of subjects, including video games, internet culture, and memes, he is one of the top ten biggest YouTubers in the world 2023. PewDiePie first posted videos of himself playing video games and making commentary on his YouTube channel in 2010. His channel gained popularity over time, and he became well-known for his upbeat and frequently irreverent sense of humor. PewDiePie has produced a variety of other video series in addition to his Let’s Plays, including assessments of memes, commentary on current affairs, and collaborations with other YouTubers.
PewDiePie has faced criticism for allegedly pushing anti-Semitic material in his videos during the course of his career. He has, however, also participated in a number of humanitarian activities, such as his “Cringemas” charity drive, which raises money for underprivileged children. PewDiePie is one of the most subscribed-to YouTube creators as of 2023 with over 111 million members on his channel. He continues to be a well-known and significant presence in the YouTube and online video development worlds despite some controversy.
1. Mr. Beast
- Real Name: Jimmy Donaldson
- Date Of Birth: May 7, 1998
- Born In: North Carolina, U.S.
- Nationality: American
- Channel Name: MrBeast
- Channel Language: English
- Number Of Subscribers: ~140 million
- On YouTube Since: 2012
- Genre: Games, Stunts & Challenges
Jimmy Donaldson, a well-known American YouTuber, philanthropist, and businessman, goes by the online alias MrBeast. He is well renowned for his pranks and altruistic deeds, in which he donates substantial sums of money to total strangers or nonprofit organizations. In 2012, MrBeast launched his YouTube channel and initially shared commentary and walkthroughs for video games. His programming changed over time to incorporate attention-grabbing challenges, stunts, and charitable deeds. His most well-liked videos were “I Purchased Everything At A Shop – Challenge,” “Donating $100,000 To A Random Twitch Streamer,” and “I Donated $50,000 To Ninja – Fortnite.”
MrBeast has established several lucrative companies in addition to his YouTube channel, such as a merchandising firm and a financial app called Finger on the App. He has also participated in several charitable causes, such as the #TeamTrees campaign, where he assisted in raising money to plant 20 million trees all around the world. Mr. Beast has amassed a sizable following because of his distinctive material and charitable deeds; as of 2023, his YouTube channel has more than 140 million subscribers.
These are some of the most well-known YouTubers in the world who provide their viewers with lighthearted and amusing content. These top ten biggest YouTubers in the world 2023 have managed to stay at the top in the dynamic and cutthroat world of internet video. Together with billions of views, they continue to captivate and amuse viewers everywhere. Hatred is one thing that goes hand in hand with tremendous love and affection. The ratio will undoubtedly be insignificant in comparison to your loved ones, but it will still be a part of your trip. These YouTubers all did a fantastic job of handling criticism and concentrating on the positive. They stayed true to their objectives and succeeded.